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Starting your own product line is not easy, and the most difficult part is simply knowing where to begin. There seems to be more questions than answers, and deciphering what information is beneficial to help fuel your dreams can prove to be quite the task. At Essations, we’re eliminating the startup research process & making launching your product line easy!


Through our private labeling program, you’ll select from already tested and trusted salon quality products to build your customized collection. Choose from our Hydrating Shampoo & Conditioner, Dry Scalp Therapy Shampoo & Conditioner, Sulfate-Free Moisturizing Shampoo, Finishing Spritz, Finishing Shine Spray, Regrowth Oil, Leave-In & Detangling Spray, Daily Moisturizer, Edge Control, Premium Foaming Lotion, Deep Moisturizing Body Cream, and Cocoa Body Butter.

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  • No physical manufacturing/production labor. With more than 40 years of experience in manufacturing products, you can rest easy knowing your project is in great hands. You’ll receive the same high quality products we service our salons and retail brands with. 

  • Control over pricing. As the seller, you determine you set your own prices and develop your own pricing strategies. You control how you optimize production costs, which helps with creating a healthy profit margin.

  • Control over marketing and branding. You choose how to promote and package products before making them available for sale.

  • Payment options. Pay in 4 equal bi-weekly or bi-monthly payment plan options. Get started on your artwork, label printing, & pre-sale marketing until your product arrives.

Here's How To Get Started

We've done all of the hard work and research so you don't have to. Follow these easy steps and be on your way to building your beauty empire is no time!

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Select & Order Products
to Build Your Line

Choose from products that have been salon tested and are in high demand. Products arrive to your doorstep within

 2-3 weeks from order date.

Receive Digital Packaging Template

This package will include everything you need to get started with designing your front panel labels while you wait for your product to arrive.

Order Product Labels

Choose from our list of verified vendors to order labels for the front panels of your products. Select vendors also offer graphic design.

Label Products &
Begin Selling

Once your labels arrive, affix to bottles and jars and your product is ready for shipping!

 Join the Essations Social Community

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